Kungani i-Diageo ibambe lo mncintiswano obabazekayo we-Diageo World Bartending?

Muva nje, kwazalwa abadayisi abayisishiyagalombili abahamba phambili e-Mainland China be-Diageo World Class, futhi abadayisi abaphezulu abayisishiyagalombili sebezobamba iqhaza kumafayineli amangalisayo omncintiswano we-mainland China.
Akugcinanga lapho, kodwa iDiageo iphinde yethula iDiageo Bar Academy kulo nyaka. Kungani uDiageo ebeke amandla amaningi kangaka emfundweni ye-bartending? I-WBO ikubonile lokhu

Imikhiqizo emikhulu yamukela isiko le-bartending

I-Diageo World Bartending Competition yabaphezulu abayisishiyagalombili
Mayelana nalokhu, umuntu ongaphakathi embonini waveza ukuthi ngeminyaka yawo-1990, lapho isiko lemakethe yasebusuku lisanda kuvela eShayina, abantu abaningi basebenzisa iwayini langaphandle ukuze baphuze iziphuzo, okwaba nesandla ekuthengisweni okushisayo kwezinhlobo zewayini zangaphandle. Ngenxa yalokhu, imakethe yasebusuku ibilokhu ingenye yeziteshi ezibaluleke kakhulu zokuthengisa zemikhiqizo yewayini yangaphandle.
Lokhu kunjalo ngempela, futhi ukuguquguquka kungenye yezindlela ezilula zokuphuza iwayini langaphandle kubathengi baseShayina. Namuhla, ama-cocktail bar amaningi asevele ezweni lonke. Isizukulwane esisha sokutshala utshani kanye nezifundo ezihlukahlukene ze-bartending nazo zingakha i-boom phakathi nalolu bhubhane. I-charm ehlala njalo ye-bartending iyabonakala.

Ngempela, ukusebenzisa i-gin, i-tequila, i-whisky, njll. njengewayini eliyisisekelo, kanye nezithako ezihlukene, iziphuzo, ama-ice cubes, njll., ama-cocktails ahlukahlukene anokunambitheka angamukelwa kalula abantu abaningi kunokuphuza ngokuqondile. Kumikhiqizo, ukwamukela imikhuba enjalo yokusetshenziswa ngokungangabazeki kuyithuba elihle lokusondela kubathengi.
Eqinisweni, i-Diageo yenza ngaso sonke isikhathi. Ngenkathi i-WBO ibamba iqhaza emcimbini wohlobo lwe-whisky ephethwe yi-Diageo u-Johnnie Walker eminyakeni eminingi edlule, inxusa lomkhiqizo lanikezela enye yezikhathi endleleni eyintandokazi yokuxuba. Manje, i-Diageo yethule i-Diageo Bartending Academy futhi yabamba umncintiswano we-Diageo World Bartending, osushintshile kusukela ekusondeleni ngokuqhubekayo kubathengi ukuya ekukhuthazeni ukuthuthukiswa komkhakha.
Ngemuva komqhudelwano oshubile, kwaphuma abayisishiyagalombili abahamba phambili e-Mainland China ku-Diageo World Bartending Competition. Phakathi kwabo, iSoutheast and Midwest Divisions eyaphela ngaphambili

Hhayi kuphela umncintiswano we-Diageo World Bartending
Iphinde yethula i-applet ye-Diageo Bartending Academy
Kusukela yasungulwa ngo-2009, bangaphezu kuka-400,000 ama-bartenders abavela emazweni nezifunda ezingu-60 abaqhudelane kulesi sigaba esibhekwe ngabomvu. Manje, ngemva kweminyaka eyisishiyagalombili, umncintiswano we-Diageo World Bartending ubuyele eChina futhi.

Umncintiswano uhlukaniswe izinselele ezimbili: "Talley Classic Martini" kanye "Inxusa Whisky". Enseleleni yokuqala, abagqugquzeli babeke ukuthi i-martini brand Tali 10 gin yayisetshenziswa njengewayini eliyisisekelo, futhi ngaphezu kweyodwa kwama-vermouth amahlanu aqokiwe esizeni asetshenziselwa ukuhlanganisa iwayini elilinganiselayo, elithambile, eligcwele nelihlanzekile. . Into yesibili ukusebenzisa i-Johnnie Walker Blue Label Scotch Whisky, i-Sogden 15 Year Old Single Malt Scotch Whisky, kanye ne-Taiska Storm Single Malt Scotch Whisky, zonke eza nezithako zazo ezidliwayo zokuhlanganisa.

Ngesikhathi esifanayo, lezi zinselelo ezimbili zidinga futhi ukuthi abaqhudelani babe nezidingo kulwazi lwangemuva lwemikhiqizo nemikhiqizo, ukucaca kwencazelo ye-whisky ne-gin, kanye nokuhluzeka kwezinsizakalo.
Ukuze kuhlinzekwe ngamathuba okuphromotha ahambisanayo kumabha awinayo kazwelonke nabadlali abasohlwini lomncintiswano wesifunda, i-Diageo ibambe i-Diageo World Class 2022 Cocktail Festival kusukela ngomhla ka-1 Mashi kuya ku-Meyi 11. Izivakashi zichitha esitolo Futhi ziskena ikhodi ye-QR ukuze ulandele i-applet esemthethweni ye-Diageo, uzothola ithuba lokuthola izipho. Skena ikhodi ye-QR bese ugcwalisa uhlu lwemibuzo kubha encanyelwayo ukuze ubambe iqhaza ekudwebeni kwenhlanhla. Umklomelo uhlanganisa amathikithi okungena kowamanqamu we-World Class.
Kuyafaneleka ukubalula ukuthi omunye wokungena kulo mncintiswano i-applet ye-Diageo Bartending Academy. Kubikwa ukuthi i-Diageo Bartending Academy iyi-applet yolwazi lwe-bartending eyethulwe yi-Diageo.

Ngesikhathi esifanayo, lezi zinselelo ezimbili zidinga futhi ukuthi abaqhudelani babe nezidingo kulwazi lwangemuva lwemikhiqizo nemikhiqizo, ukucaca kwencazelo ye-whisky ne-gin, kanye nokuhluzeka kwezinsizakalo.
Ukuze kuhlinzekwe ngamathuba okuphromotha ahambisanayo kumabha awinayo kazwelonke nabadlali abasohlwini lomncintiswano wesifunda, i-Diageo ibambe i-Diageo World Class 2022 Cocktail Festival kusukela ngomhla ka-1 Mashi kuya ku-Meyi 11. Izivakashi zichitha esitolo Futhi ziskena ikhodi ye-QR ukuze ulandele i-applet esemthethweni ye-Diageo, uzothola ithuba lokuthola izipho. Skena ikhodi ye-QR bese ugcwalisa uhlu lwemibuzo kubha encanyelwayo ukuze ubambe iqhaza ekudwebeni kwenhlanhla. Umklomelo uhlanganisa amathikithi okungena kowamanqamu we-World Class.
Kuyafaneleka ukubalula ukuthi omunye wokungena kulo mncintiswano i-applet ye-Diageo Bartending Academy. Kubikwa ukuthi i-Diageo Bartending Academy iyi-applet yolwazi lwe-bartending eyethulwe yi-Diageo.

Ukwenza ikhekhe lemboni libe likhulu isu lezinkampani eziholayo

Kungakhathaliseki ukuthi i-Diageo World Bartending Competition noma i-Diageo Bartending Academy, amandla nezimali ezidingekayo akushibhile. Kungani i-Diageo ingayeki umzamo wokwenza le misebenzi?
I-Diageo iyiqembu lewayini elidume umhlaba wonke elihlanganisa izinhlobo zewayini ezisezingeni eliphakeme ezingaphezu kuka-200 futhi linenethiwekhi yokuthengisa emazweni nasezifundeni ezingaphezu kuka-180. Iphothifoliyo ihlanganisa izinhlobo ze-whisky eziyintandokazi zabathengi ezifana no-Johnnie Walker, i-Singleton, i-Mortlach, i-Talisker, i-Lagavulin njll., kanye nemikhiqizo ephambili emikhakheni ehlukene yotshwala njenge-Baileys, i-Tanqueray, i-Smirnoff, i-Don Julio ne-Guinness, njll.

 

 


Isikhathi sokuthumela: Jun-17-2022