Idatha ka-2021 yokungenisa utshwala isanda kuveza ukuthi umthamo we-whisky ovela kwamanye amazwe ukhuphuke kakhulu, futhi ukhuphuke ngo-39.33% no-90.16% ngokulandelana.
Ngokuchuma kwemakethe, amanye ama-whiskeys avela emazweni akhiqiza iwayini avele emakethe. Ingabe lawa ma-whiskeys amukelwa abasabalalisi baseShayina? I-WBO yenze ucwaningo.
Umthengisi wewayini u-He Lin (igama elingelona iqiniso) uxoxisana ngemibandela yokuhweba ngewhisky yase-Australia. Ngaphambilini, u-He Lin ubesebenzisa iwayini lase-Australia.
Ngokolwazi olunikezwe uHe Lin, i-whisky iphuma e-Adelaide, eNingizimu ye-Australia. Kunemikhiqizo emi-3 ye-whisky, ngaphezu kwe-gin ne-vodka. Awekho kulawa ma-whiskeys amathathu anophawu lonyaka futhi angama-whiskeys ahlanganisiwe. Amaphuzu abo okuthengisa agxile ekuwineni imiqhudelwano eminingana yamazwe ngamazwe, futhi basebenzisa imiphongolo ye-Moscada nemiphongolo kabhiya.
Nokho, amanani alawa ma-whiskeys amathathu awashibhile. Izintengo ze-FOB ezicashunwe abakhiqizi zingama-dollar angu-60-385 ase-Australia ibhodlela ngalinye, futhi elibiza kakhulu liphinde limakwe ngamagama athi "ukukhululwa okulinganiselwe".
Ngokuqondana nje, u-Yang Chao (igama-mbumbulu), umthengisi wewayini ovule ibha ye-whisky, muva nje uthole isampula ye-wiski ye-malt yase-Italy eyodwa esitolo sewayini sase-Italy. Le whisky kuthiwa ineminyaka engu-3 ubudala futhi intengo yasekhaya ingaphezu kwamayuan angama-300. / ibhodlela, intengo yokuthengisa ephakanyisiwe iphezulu kakhulu ngaphezu kwama-yuan angama-500.
Ngemva kokuba u-Yang Chao ethole isampula, wayinambitha futhi wathola ukuthi ukunambitheka kotshwala kwale whiskey kwakusobala kakhulu futhi kunomsindo kancane. Ngokushesha yathi intengo ibiza kakhulu.
U-Liu Rizhong, umqondisi ophethe we-Zhuhai Jinyue Grande, wethula ukuthi i-whisky yase-Australia ibuswa ama-distilleries amancane, futhi isitayela sayo asifani nese-Islay ne-Islay e-Scotland. msulwa.
Ngemva kokufunda ukwaziswa nge-whisky yase-Australia, uLiu Rizhong wathi wake wadlula kule fekthri ye-whisky ngaphambili, okwakuyi-whisky encane. Uma sibheka idatha, umgqomo osetshenzisiwe yisici sawo.
Uthe umthamo wokukhiqiza we-whisky distilleries wase-Australia awunkulu, futhi ikhwalithi ayibi. Njengamanje, kunemikhiqizo embalwa. Iningi lama-spirit distilleries kuseyizinkampani eziqalayo, futhi ukuthandwa kwazo kuncane kakhulu kunokwemikhiqizo yewayini yase-Australia nobhiya.
Mayelana nemikhiqizo ye-whisky yase-Italy, i-WBO yabuza inqwaba yabasebenzi be-whisky nabashisekeli, futhi bonke bathi abakaze bezwe ngakho.
Izizathu zokungena kwe-niche whisky eChina:
Imakethe iyashisa, futhi abathengisi bewayini base-Australia bayashintsha
Kungani lawa ma-whiskeys eza eShayina? UZeng Hongxiang (igama-mbumbulu), ongumsabalalisi wamawayini akwamanye amazwe e-Guangzhou, uveze ukuthi lezi zinkampani zewayini zingase zize e-China ukuzokwenza ibhizinisi ukuze nje zilandele lokho.
“I-whisky isidume kakhulu emadolobheni aseShayina asezingeni lokuqala nelesibili eminyakeni yakamuva, abathengi banyukile, nemikhiqizo ehamba phambili nayo izwakale ubumnandi. Lo mkhuba usudale ukuthi abanye abakhiqizi bafune ukuthatha isiqephu sikaphayi,” usho kanje.
Omunye ongaphakathi embonini uveze: Ngokuphathelene ne-whisky yase-Australia, abathengi abaningi abavela kwamanye amazwe babevame ukwenza iwayini lase-Australia, kodwa manje iwayini lase-Australia lilahlekelwe amathuba emakethe ngenxa yenqubomgomo ye-"dual reverse", eholele ekutheni abanye abantu abanezinsiza eziphezulu, Kwaqala. ukuzama ukwethula i-whisky yase-Australia eChina.
Imininingwane ikhombisa ukuthi ngo-2021, ukuthengwa kwe-whisky kwezwe lami kusuka e-UK kuzoba ngu-80.14%, kulandele iJapan ngo-10.91%, kanti lezi ezimbili zizoba ngaphezu kuka-90%. Inani le-whisky yase-Australia engenisiwe lalingu-0.54% kuphela, kodwa ukwanda kwevolumu yokungenisa kwakuphezulu njenge-704.7% kanye ne-1008.1%. Nakuba isisekelo esincane singenye yezinto ezibangela ukwanda, ukuguquka kwabangenisa iwayini kungase kube enye into ekhuthaza ukukhula.
Kodwa-ke, uZeng Hongxiang uthe: kusazobonakala ukuthi lezi zinhlobo ze-whisky ze-niche zingaphumelela kangakanani e-China.
Kodwa-ke, odokotela abaningi abahambisani nesimo se-niche whiskey brand engena ngamanani aphezulu. U-Fan Xin (igama lokungelona iqiniso), ongudokotela omkhulu embonini ye-whisky, uthe: Lolu hlobo lomkhiqizo we-niche akufanele udayiswe ngentengo ephezulu, kodwa bambalwa abantu abawuthengayo uma udayiswa ngenani eliphansi. Mhlawumbe uhlangothi lomkhiqizo lucabanga ukuthi lungathengiswa kuphela ngentengo ephezulu ukuze kutshalwe imali kusenesikhathi futhi kulinywe imakethe. ube nethuba.
Nokho, uLiu Rizhong ukholelwa ukuthi akunakwenzeka ukukhokhela i-whisky enjalo, kungakhathaliseki ukuthi ngokombono wabasabalalisi noma abathengi.
Thatha isibonelo se-whisky enenani le-FOB lamadola angama-70 ase-Australia, futhi intela idlule ngaphezu kwamayuan angama-400. Abathengisi bewayini basadinga ukwenza inzuzo, futhi intengo iphezulu kakhulu. Futhi ayikho iminyaka futhi ayikho imali yokukhushulwa. Manje sekunokuxutshwa kukaJohnnie Walker emakethe. Ilebula elimnyama le-whisky lingama-yuan angu-200 kuphela, futhi kusewumkhiqizo owaziwayo. Emkhakheni we-whisky, kubaluleke kakhulu ukugqugquzela ukusetshenziswa ngokukhuthazwa komkhiqizo.”
U-He Hengyou (igama-mbumbulu), umsabalalisi we-whisky, naye uthe: Ukuthi likhona yini ithuba lemakethe le-whisky emazweni akhiqiza iwayini e-niche lisadinga ukumakethwa komkhiqizo okuqhubekayo, futhi kancane kancane vumela abathengi babe nokuqonda okuthile nge-whisky kule ndawo ekhiqizayo.
Kodwa uma kuqhathaniswa ne-Scotch whiskey ne-whisky yaseJapane, kusathatha isikhathi eside ukuthi i-whisky evela emazweni akhiqiza i-niche yamukelwe abathengi,” usho kanje.UMina, umthengi wotshwala ophinde athande i-whisky, uthe: Mhlawumbe kuphela u-5% wabathengi abazimisele ukwamukela lolu hlobo lwendawo encane yokukhiqiza kanye ne-whisky ebizayo, futhi kungenzeka ukuthi bazama nje ukutholwa kuqala ngokusekelwe kulokho. ilukuluku. Ukusetshenziswa okuqhubekayo akudingekile.
U-Fan Xin uphinde waveza ukuthi amakhasimende aphambili okuhlosiwe alezi zitsha ze-whisky ze-niche agxile emazweni awo esikhundleni sokuthumela ngaphandle, ngakho-ke abaqapheli ngokukhethekile imakethe yokuthekelisa, kodwa bamane banethemba lokuza e-China ukuzobonisa ubuso babo futhi. ubone ukuthi akhona yini amathuba. .
Isikhathi sokuthumela: Mar-22-2022